How to Reach Your Ideal Audience with Content You Already Have

Have you ever felt overwhelmed by the idea of creating content for your business you can share on social media? It’s a well-known fact that building organic traffic to your website over time it brings prospective customers to you automatically. This really works but it does take time. It’s a long-term play. This is something you want to do all ...
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How to Get Moving Towards Your Dreams

When you’re in the startup phase of a business, sometimes your clarity can become foggy. There are so many things that need to get done and a high risk for getting distracted with less important activities. Being a solo-entrepreneur means you’re responsible for literally every part of your business. You were many hats – CEO, CFO, CTO. There’s fulfillment, supply ...
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How Having a Vision Helps Direct Your Steps

Do you have a vision for your business? If not, chances are you’re just going with the flow and may never reach your ideal destination. Think about it. When you get in your car, do you go where the car takes you? No. You have a destination in mind. You guide the car where you want to go. Well, it’s ...
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Are You Passive or Active in Your Decision Making?

Whether you think you can or can’t, you’re right. That’s a paraphrase of Henry Ford’s famous quote. But it’s true. The way you think have everything to do with what you can or cannot do. Today’s topic is about determining what type of decision making person you are. Do you just go with the flow? Are you laid-back relaxed? Do ...
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Break Free of Dysfunction and Be Responsible for Yourself

In your family of origin, there were certain dynamics that contributed to what you believe and how you behave. For example, if there was drug or alcohol abuse occurring, chances are you weren’t allowed to show emotion, might have had to parent your parents although you were just a child, or developed unhealthy coping mechanisms, like detachment, that allowed you ...
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How Squash Those Hidden Negative Beliefs That Hold You Back and Reprogram Your Brain in Your Favor

Did you know that 90% of what you think is repetitive? You’re thinking the same thing over and over again without realizing it. Isn’t that crazy? Your mind is the most powerful asset you possess. If it’s not managed well, it can be your worst enemy. Don’t believe me? Have you ever thought…? “I’m not good enough”“I’m not creative”“Who would ...
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How Clear Are You About Who You Serve with Your Business?

Surprisingly, the number one mistake startup entrepreneurs make is not clearly defining who they serve. What’s the big deal? You might think. Your marketing message is critical to the success of your business online. If your message is too vague or broad there’s little chance of it standing out in a crowd. That’s where the power of specificity propels you ...
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How to Market Your Business Online

A simplified view of marketing online for beginners Let’s begin with some explanation of each hexagon in the graphic above. Your Home Base – Your Website First, you need a website to become your home base. This is wholly owned by you. The one asset you have complete control over. This is your online property. Think of it as your ...
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Are you stuck in indecision over how to market your business online?

Do you struggle with wanting to do things “right”? Or do you need to have everything “perfect” before you take action? If you do, you’re not alone! I want to let you in on a little secret…shh, don’t tell anyone…ready? There is no right or perfect way to do marketing. Did you hear that? You don’t have to do everything ...
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9 Content Types You Can Create for Social Media Posts

Based on Nathan Frazer’s training within Ray Edwards’ TCA Coaching Program, here are nine ideas for content you can share on social media. Flag Planting – Create a post that talks about where you stand on a controversial subject. It’s good call out what you stand for, even if some people get mad about it. Be you.Gratitude Posts – Who ...
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