How to Stay Visible to Your Audience While Social Distancing

Online marketing is the BEST way to stay visible to your potential customers right now. But if you don’t have a strategy and you’re just flinging social posts out once in a while, chances are you won’t attract who is right for your business. Or worse you’ll just be ignored. That’s where strategy comes into play. If you haven’t taken ...
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The Miracle Morning for Entrepreneurs Book Review

If you’re unsure about the idea of having a morning routine, this book will clear away any misconceptions you might have that prevent you from creating the most powerful routine to change your life. The Miracle Morning for Entrepreneurs book was written to help you elevate your yourself to elevate your business. The premise of the book is to create ...
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The Miracle Equation Book Review

Have you ever struggled making a decision? What about have difficulty reaching your biggest goals? If you answered yes to either question, then I have a great book that may give you some helpful insights. It’s called The Miracle Equation by Hal Elrod. He describes the two decisions you need to make that will cause you to go from possible, ...
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5 Things Business Owners Should Be Doing During the Coronavirus Shutdown

Strategic Activities Rule! While the government may have shutdown a lot of businesses, there are still ways to keep your business alive and kicking. If your business has slowed down, it’s a good to invest the time back into your own business. Here’s a few activities worth mentioning that can help put your business on track to not just survive, ...
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6 Things I learned at #smmw20 for Using Social Media for Your Business

On a recent trip to San Diego, California for the 8th annual Social Media Marketing World conference, I learned several tips for improving how to use social media for your business. It’s About Community Brian Fanzo, a digital strategist, says “the future of business is community.” It’s really about storytelling to begin a following of people who are interested in ...
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How to Leverage LinkedIn Video to Grow Your Brand – Recap

Learn from Goldie Chan, LinkedIn Top Voice for Social Media (Video) and the "Oprah of LinkedIn." Goldie goes over the best ways to define, attract and deliver to your perfect audience and customer/client base. Discover both organic video and LinkedIn live-streaming tactics that get you to the top of the feed and dominating your industry vertical. Do you have a ...
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How to Write Persuasive Copy in a Voice That’s Unmistakably Yours – Recap

Mike Kim of Copy Proof gave a 45 minute (not counting the Q&A) session at Social Media Marketing World February 29 – March 2, 2020 about how to write persuasive copy in a voice that's unmistakably yours. For those of you who don’t know yet, Mike Kim is a brand strategist and direct response copywriter who has worked for thought ...
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How to Use Facebook Ad Analytics to Improve Your Results: A Deep Dive – Recap

In this session with Andrea Vahl, author of Facebook Ads Made Simple, you'll learn how you can make big leaps in ad performance by just drilling deeper into your Facebook Ad Analytics. As you can see from the slide above, Andrea knows what’s she’s doing when it comes to FB ads. She has the track record and results to prove ...
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Jasmine Star’s session on How to Build a Brand on Instagram that Stands Out and Thrives – Recap

What if you could get more Instagram followers, turn them into raving fans, do it for free and it wouldn’t take forever? That was her opening question to the audience at her keynote presentation at Social Media Marketing World February 29 through March 2, 2020. Jasmine is a big fan of using Instagram Stories to become the master of her ...
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12 Reasons Storytelling is Critical for The Future of Your Business

I love a good story. But why do I love them so much? So I did some research to find out more about why… Storytelling is the single most effective way to capture people’s attention, influence them favorably towards you, and cause them to take action. So here’s a few comments from articles I found on why storytelling is so ...
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