Increase Your Business With…

Content Marketing Strategy Audit 

Is it time to review your content marketing strategy but not looking forward to rehashing the same thing? It’s time to take another look with a fresh pair of expert eyes.

  • Analysis of current content marketing strategy, looking for the patterns and gaps.
  • Ensure all the elements are present.
  • Challenge assumptions and probe for greater understanding.
  • Results include a detailed report containing recommendations for improvement.

Content Strategy and Planning 

Don’t have a content strategy yet? It’s time to get started. I help you:

  • Identify your target market and ideal client.
  • Map out your buyer’s journey.
  • Determine accurate metrics to track success.
  • Identify appropriate channels for your business.
  • Discuss the development of a content strategy.
  • Results are documented in a detailed marketing roadmap.

Web Site Content Audit  5 pages

Need to update your website but not sure where to start? Or do you want to know your site is giving you its best? This service is designed for business professionals who are not trained as direct response copywriters themselves but want their website performing the best it can.  This content audit will improve the performance of an existing website’s copy. Included in this service:

  • Page by page review of a website (up to 5 pages) using the 35 point usability checklist
  • Identification of areas for improvement
  • Comprehensive Site Report outlining the findings from the audit

Content Critique 

Assess copy strength of your marketing piece against a 21 point best practices checklist. This ensures your copy is clear, on point, conversational, and speaks to your audience.

Grow Your List Kit 

This service is geared towards growing your internal list of subscribers. The purpose of this service is about obtaining email addresses of prospective clients so you can market to them in the future.

This includes:

  • Keyword Research
  • Ad Copy for Google Adwords, Facebook Ad, or LinkedIn Ad
  • Landing page copy for a specific offer
  • Special reports or other content pieces

Starter Lead Nurturing Kit 

This is a handy option for business who already have an email list and want to include lead nurturing for existing subscribers and grow their business through repeat purchases.

This includes:

  • Email copy for a specific offer
  • Special reports or other content pieces
  • Landing page copy for a specific offer

Blog Post Kit 

This service provides you everything you need to get started blogging for your business. It includes 3 original content pieces to help build your thought leadership and demonstrate credibility. An exceptional value is given based on what this kit includes:

  • Research on topic
  • Keyword research to identify the most appropriate keyword for each post
  • Creative writing
  • Draft Review
  • Final Approval

 

Book a call with me to discuss other Copywriting Services offered

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